Category Archives: Press Releases

Partnership Working

We are proud to announce that The Harris Charity are supporting our education programme in 2016.


The Harris Charity

Heartbeat’s education team has been awarded a grant to help deliver and develop cardiovascular disease prevention talks/visits/workshops to children and young people in the Preston area.  Recent statistics show that the prevalence of cardiovascular disease (CVD) and Type 2 diabetes is higher in the north of the country compared to the south (NHS, 2012) and that the health of children in Lancashire is generally worse than the England average.

Health habits are established in childhood and continue into adult life, this project will raise the profile of CVD, a largely preventable disease through educational workshops aimed at children. Workshops will include subjects such as; keeping your heart healthy, what’s in my drink, planning, preparation and portion size, healthy eating and food labels, fitness testing, eating out and first aid skills.

Within a 12 month period during 2013-14 we delivered educational workshops to 2749 under 18’s throughout Lancashire. We are hoping that this project will reach and exceed these numbers enabling us to develop the programme further.

For more information please contact Sian on 01772 717147 or email Sian on



Heartbeat and the Lancashire Sunday Football League

Heartbeat Cardiac Screening - Aviva Community Fund

Heartbeat has entered into an exciting new partnership to provide cardiac testing for Sunday League footballers and referees.

The Lancashire Sunday League (formerly the LEP Sunday League) which has 85 clubs, playing in 7 divisions with 2,200 registered players, has pledged its charitable support to Heartbeat to enable them to deliver this new pilot project.

Westinghouse Springfield’s supports Heartbeat as their Charity of the Year and will financially support and contribute to the pilot.

180 screening tests will be undertaken by Heartbeats medical team over the next few months.

Every week at least 12 ‘apparently’ fit and healthy young people die in the UK from undiagnosed heart conditions. People (14-36 year olds) involved in sport may be at greater risk if they have an underlying cardiac abnormality and put their heart under stress whilst playing, in most cases there are no obvious symptoms. The testing will start on Saturday 30th January.

League Chairman Eamonn McNamara said, ‘We are delighted to be associated with Heartbeat; an organisation which does so much for people with heart issues and we are sure that it will be a great benefit to our players and referees’

Jill Rogerson, Chief Executive of Heartbeat said, ‘It is important as a cardiac charity to ensure we deliver early intervention and prevention services if we are to contribute to a reduction in heart disease. We are excited about delivering this pilot programme with the football league, it is a great opportunity to support more people and raise awareness of heart disease and if we identify one young person with a potential heart problem it will have been worthwhile’

The middle picture above shows Mitch Newsham of AFC Ashwood being interviewed by Ian Haslam of the BBC following his test. The BBC crew then went to film Mitch playing for Fulwood Amateurs against Longridge Town at Lightfoot Lane.

See more information on the Lancashire Sunday Leagues website

Photo courtesy of the Lancashire Evening Post.

Conlon Construction lead by example

Leading by example, Conlon Construction have taken a step to giving anyone in the organisation and local community a better chance of survival if Cardiac Arrest was to strike. When an AED and CPR are immediately available, the chance of survival from sudden cardiac arrest is substantially improved. Combined with CPR, the use of an AED may increase the likelihood of survival by 75% or more”


Current UK survival rates among people who have a cardiac arrest outside hospital remain extremely poor, varying from 2% to 12%. Every year an estimated 60,000 out of hospital cardiac arrests occur in the UK, 30,000 of which are treated by emergency medical services (British Medical Journal).

Optimal use of the “chain of survival” is what makes the difference between life and death. 30 years ago it was discovered that when someone suffered an out of hospital Cardiac arrest; if certain things happened in a certain order, their chances of survival increased. This concept is now known as the Chain of Survival. The Chain of survival is made up of four links; three of which can be strengthened by members of the public who take some time to learn basic life skills. The first link is early recognition; being able to recognise someone is in Cardiac arrest is the first step to helping them. The second link is early CPR; by performing chest compressions you can keep their heart going until a defibrillator arrives. The third link is early defibrillation. Finally, the forth link is early advanced care. This is delivered by the paramedics who arrive shortly after. If you start CPR within 2 minutes, place a defibrillator on their chest in four minutes and a paramedic arrives in 8, they have a 40% chance of survival.

A defibrillator also known as a ‘defib’ or automated external defibrillator (AED) can mean the difference between life and death for the victim of a sudden cardiac arrest.  This portable device checks the heart rhythm and can send an electric shock to the heart to try to restore a normal rhythm. AEDs are used to treat sudden cardiac arrest (SCA). SCA is a condition in which the heart suddenly and unexpectedly stops beating.

A patient’s chance of survival decreases 14% every minute that passes without defibrillation; with the application of an AED within 5 minutes of collapse the best possible chance of survival is maintained (North West Ambulance Service).

AED machines are built to be easy to use, safe and reliable giving verbal insturctions throughout treatment. If someone is in cardiac arrest (unresponsive and not breathing at all or not breathing normally) don’t be scared to use one, the AED will not let you shock a person it is not appropriate.

AEDs save lives

“The Resuscitation Council (UK) strongly recommends the implementation of early defibrillation. Increased provision of early defibrillation through the widespread deployment of AEDs is now considered a realistic strategy for reducing mortality from cardiac arrest due to ischaemic heart disease.” (The Resuscitation Council UK)


For more information about our corporate AED packages:


Heartbeat gains funding for life-saving defibrillator at Preston North End FC


Heartbeat, based at Preston North End, is to become a community of lifesavers after it has been fitted with a public access defibrillator (PAD) and has been awarded a CPR training kit by the British Heart Foundation (BHF).

Defib 2

BHF and Heartbeat to give cardiac arrest victims fighting chance of survival

The Community Package contains the innovative kit which includes everything needed to learn CPR in half an hour.  Heartbeat plan to run training sessions in the local community meaning everyone can become potential lifesavers to book onto a course contact or telephone 01772 717147.

The defibrillator is a portable device that can be used by a member of the public to help restart the heart when someone has a cardiac arrest. This is when the heart stops pumping blood around the body and they lose consciousness almost at once. For every minute that passes without defibrillation and CPR, chances of survival decrease by around ten per cent. So it’s really important the people of Deepdale know both of these vital steps to help someone in an emergency.

Over 30,000 cardiac arrests happen out of hospital in the UK every year but currently less than one in ten survive. The BHF want to create a Nation of Lifesavers in a bid to boost these shocking survival rates.

The charity is campaigning for defibrillators to be made more accessible and recognisable to the public. Heartbeat want all young people to be taught CPR and PAD awareness at school.

Siân Percival-Edwards from Heartbeat said: “The defibrillator will be placed on the front of our building just behind the iconic Sir Tom Finney Statue at Preston North End FC meaning that local people have the best chance of survival should they suffer a cardiac arrest. We’re keen to get as many people as possible trained in CPR too. We’re now working to raise money for further defibs to be placed around our community.”

Judy O’Sullivan, Assistant Programme Director at the BHF, said: “More than 30,000 people suffer a cardiac arrest outside of hospital every year but less than one in ten survive. More people could be saved if more defibrillators were available in public places and if more people felt confident using them and performing CPR. We are delighted that Heartbeat have joined the BHF’s Nation of Lifesavers campaign – by making another defibrillator available in a public location and teaching CPR locally. It could really be the difference between life and death. ”

When someone suffers a cardiac arrest their heart stops pumping blood around the body. They lose conscious almost at once and there are no signs of life. For every minute that passes without defibrillation and CPR, chances of survival decrease by around ten per cent. So it’s really important people in the Deepdale area know both of these vital steps to help someone in an emergency.

To date the BHF have helped place over 13,000 life-saving defibrillators in communities around the UK. The BHF asks for a contribution of £400 towards each defibrillator as part of the Community Package. To find out more about defibrillators and how to place one in your organisation or community visit

Defib 1

For more information on how you can help BHF create a Nation of Lifesavers visit

For photocall opportunities or more information please contact Siân Percival-Edwards (

PRESS RELEASE  24/11/2015



Corpus Christi Cardio Club has been providing a follow-on exercise programme for patients from Heartbeat for over 20 years. It was formed in 1993 by a group of patients who wanted to continue their Heartbeat exercise after completing the 9 month rehabilitation programme. It had the further objective of being self-funding and able to support Heartbeat from any surplus funds.


The club moved to Corpus Christi High School in 2000.

The club meets twice weekly from 5pm to 7pm using the gymnasium and specialist exercise facilities at the college. Table tennis is available from 5pm. The main cardio exercise session, led by qualified instructors runs from 5:45 to 6:30. This is a varied programme including general aerobics, step aerobics, machine work and toning work. After the exercise session, there is an opportunity to socialise with refreshments. The club also holds regular social events.

Although run independently by its members, the club supports the “Heartbeat” charity and in return benefits from the charity’s specialist medical facilities. Several of the club’s members have sat on the Heartbeat Board of Trustees, including the current Chairman of Heartbeat and his predecessor. It is recognised as a suitable “advanced” programme for people who have completed the NHS/Heartbeat initial rehabilitation programme. There is a defibrillator available and all members have the opportunity to have resuscitation training.

Tony Wilson, Chairman of Heartbeat Board of Trustees, who has been a club member since 2000 says: “We believe that the exercise level, the club atmosphere and the move from being a Heartbeat patient to a Heartbeat supporter is a valuable step forward, both physically and psychologically, in the rehabilitation process. It has been a key part of my recovery during my 18 years involvement with Heartbeat.”

Club Treasurer Alan Bollands says: “Less than half of all cardiac patients in the North West take advantage of the rehabilitation exercise programmes offered around the region. We would like to encourage more heart patients to join clubs like ours. That is why we are inviting people to get in touch or to drop in to any of our sessions to see if it would suit them.”

The club offers one month free trial membership.

For further information, call Tony Wilson on 01772 719713 or 07984133557 or drop in before any session at 5.30pm any Tuesday or Friday at St. Vincent’s Hall, Corpus Christi High School, St. Vincent’s Road, Fulwood.

Ranvir’s mission to spread the word

Ranvir’s mission to spread the word about Heartbeat

Patron: TV Presenter Ranvir Singh has just become patron of Heartbeat

Patron: TV Presenter Ranvir Singh has just become patron of Heartbeat

TV star Ranvir Singh is ecstatic to have been asked to become the patron of Preston charity Heartbeat.

The Deepdale based heart charity has developed a special relationship with the TV presenter due to her own family experiences of heart problems.

My dad was only 42 when he died and this place genuinely cares for people and can save their lives.

Ranvir Singh


Ranvir was only nine years old when her father Rattan died of a heart attack aged just 42.

And now the Preston born journalist is pleased to become a patron to help spread the word of the charities life-saving work.

She said: “I was really surprised when I was asked.

“I’m really chuffed to become patron.

“My dad was only 42 when he died and this place genuinely cares for people and can save their lives.

“Heartbeat really makes sure if people have a scare they will get back to their full health.

“My dad didn’t have that facility and we suffered the consequences as a result,

“Now 28 years later Heartbeat can help stop another young person losing their dad.”

Ranvir attended the opening of the cardiac rehabilitation charity’s new base at the old national football museum site outside Preston North End’s stadium back in February.

And Jill Rogerson, Heartbeat Chief Executive, is overjoyed that Ranvir has agreed to become a patron.

She said: “We are delighted that Ranvir has agreed to become our patron, she understands first-hand the effect heart disease can have on families.

“Having been brought up in Preston, Ranvir understands the issues facing some of our cultural communities where one out of three residents will develop heart problems.

“As a Prestonian herself we knew she would want to help”

Originally published Monday 06 July 2015

Heartbeat NWCC gain Gold Award

Heartbeat NWCC - Cardiac Smart Gold Award - Sian Edwards

Heartbeat NWCC gains second CardiacSmart Gold Award

Heartbeat NWCC had to fulfil specific criteria to gain their second GOLD CardiacSmart award.  The aim of the CardiacSmart award is to recognise local business’ and community groups for their dedication to raising awareness of heart health, basic life support and defibrillators.

Are you CardiacSmart?

The CardiacSmart initiative, born from the Chain of Survival Partnership, works to extend the blanket coverage of public access Automated External Defibrillators (AEDs) and provide more individuals with training in basic life support; in order to improve a cardiac arrest victim’s chance of survival.

Around 30,000 people suffer a cardiac arrest outside of hospital each year, and with every minute a person does not receive treatment their chance of survival decreases by 10%.  Cardiac arrest is the most extreme case of an emergency, as the patient loses consciousness at once and there are no signs of life.  Defibrillators give an electric shock through the chest wall and help to restore a normal heartbeat.

No one knows who will suffer from cardiac arrest, but what is known is that the speed of response, Cardio Pulmonary Resuscitation (CPR) and defibrillation within the first few minutes will improve the patient’s chance of survival and recovery.

Sian Percival-Edwards, said “We are very proud to have won our second Cardiac Smart Gold Award.  We have worked hard over the past 24 months to promote and deliver the simple skills that can help save someone’s life”

Our achievements 2013-2015:

  • We sit on the NWAS Chain of Survival committee steering group
  • Delivered first aid to 677 members of the public
  • 696 school children have received first aid training
  • We deliver fully certified first aid training ( Awareness, Level 2 and 3 courses)
  • We deliver annual Clinical First Aid Training for GP’s
  • We have helped place 20 AED’s within Lancashire and the Fylde
  • 90% of our staff are trained in CPR and AED
  • We have AED’s at all of our outreach sites (Leyland Sports Centre, Penwortham Leisure Centre, Burscough Leisure Centre, Chorley Leisure centre, UCLan sports complex, Ribby Hall and Blackpool Leisure Centre)


How we can help you?

  • Automated External Defibrillator – We are working very closely with the North West Ambulance Service (NWAS) and PhysioControl, Zoll, Cardiac Science and Green Urban to try and place Defibrillators throughout Lancashire (and beyond).  We have a number of AED packages available, whether you’re just looking to purchase a defibrillator, external housing unit for your defibrillator, advice or if you require some professional training.
  • Heartstart – We provide Heartstart Training in partnership with the British Heart Foundation to teach you what to do in a life-threatening emergency – simple skills that save lives. To learn the simple skills that save lives, contact us on 01772 717147 or to book onto one of our sessions. Sessions are free of charge.
  • HSE approved first aid courses – We run level 2 and 3 courses on site to suit your business needs.


Information and Contacts:

For more information on how we achieved CardiacSmart status please contact Sian Percival-Edwards on 01772 717147 or email


For more information on the CardiacSmart initiative, defibrillators, educational resources and news/events please visit


Heartbeat NWCC - Cardiac Smart Gold Award - Sian Edwards


NWAS launches ‘SHOCTOBER’ in a bid to find hidden defibrillators!


Press Release

1 October 2015



Forgotten, lonely, gathering dust and tucked away in a corner – that’s the sad fate of many life-saving defibrillators which have been installed with good intentions by well-meaning members of the public, business owners and clubs. Now it’s time to ‘find the defib’ and make sure every single one in the region is logged on North West Ambulance Service’s database so they can be used to save a life.


This month, the Trust launches it’s ‘Shoctober’ campaign to raise awareness of the importance of public defibrillators (AEDs) and to remind those who purchase and install them to make the Service aware of their location so they can be put to good use.


It’s estimated that there are thousands of these life-saving portable machines in the North West which NWAS doesn’t know about so if someone calls 999 in the event of a cardiac arrest, the Trust can’t direct them to the nearest one.


AEDs are small machines which can ‘shock’ a person’s heart into restarting and if this can be done in the vital first few minutes, patients have a 60-70 per cent chance of making a full recovery. They are easy to use, easy to carry and as they talks through the process, they won’t deliver a shock unless it is required. There is no clinical training required to be able to use the machine. Last year, the Trust attended 13,636 suspected cardiac arrest incidents in the region and this number increases year on year.


NWAS Community Engagement Manager, Andrew Redgrave explains: “Earlier this year we launched our Cardiac Smart campaign to have the installation of AEDs in public places a legal requirement, in the same way that fire extinguishers are. We know that many people raise funds in their local area to have them installed but what they often do is forget to tell us they’ve done so. This means that we could get a call for a suspected cardiac arrest where this vital piece of kit is available and we can’t tell the caller to go and get it. The patient will receive the all important shock when the ambulance crew arrives but if they can be shocked even two or three minutes earlier by a member of the public, it can make a huge difference to their chances of survival.”


The Trust knows that many large business such as hotel chains, factories, shopping centres and smaller organisations such as social and sports clubs raise funds and install AEDs and is asking the public to ‘find the defib’ and let NWAS know.


The location of AEDs can sometimes be marked with a sign showing a white heart on a green background, or they could just be mounted on a wall behind bars, in corridors, gyms, leisure centres, offices, tourist attractions, schools, colleges, restaurants, coffee shops – anywhere at all!


If you see one, take a selfie with it and you can either tweet the photo via @NWambulance using the hashtag #findthedefib, giving as much information as possible regarding its location. Or, send the photo via North West Ambulance Service’s Facebook page or email If you don’t want to send a photo, just mail the location details and NWAS will make sure the device is logged on the system and ready to use in the event of an emergency.


Throughout the month of October, NWAS will post photos of AEDs around the region via its social media sites and wants as many people as possible to feature in the ‘Shoctober’ campaign. The Trust will also feature those whose lives have been saved by a public defibrillator and hopefully, there’ll be a few famous faces taking part with a ‘defib selfie’.


Please help your ambulance service to help you. If you are unfortunate enough to suffer a cardiac arrest, don’t you want the person next to you to be able to save your life?

Cardiac Arrest Attendances per County 2014/15:

Cheshire                              2,127

Cumbria                               883

Lancashire                           2,762

Merseyside                        2,376

Greater Manchester      5,488


Photo caption: NWAS Community Engagement Manager, Andrew Redgrave launches the campaign #findthedefib


Issued by Maddy Edgar, Senior Communications Manager, Tel: 01204 498306

For more information contact the Press Office on 01204 498306 /


Website: | Facebook: /nwasofficial | Twitter: @NWAmbulance


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